Snap
Services
Creative Direction
Product Design
3D / Motion Design
Client
Snap
Location
Los Angeles, CA
Year
2023
Info
The Snap Lens Challenge is an annual competition Snap hosts across the country for designers to compete in creating a new AR filter in Lens Studio, their platform for building AR tech. Snap's creative brief was simple: how do we merge the world of fashion with the tech of augmented reality? My solution was to accentuate a core element of apparel: the patterns.
